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Freelance - Social Creative Director

£130,000 – £143,000
ContractExperience not specifiedOn-siteLondon

About this job

The Role

We're looking for an ambitious and culturally connected Social Creative Director to lead the creative vision across social-first campaigns and content. This is an exciting opportunity for someone who lives and breathes social, understands what makes audiences stop scrolling, and knows how to turn cultural insight into standout creative work.

You'll lead the development of innovative, platform-native ideas that bring brands to life, setting the creative direction across everything from always-on content to larger integrated campaigns. You'll be comfortable pushing creative boundaries, spotting emerging trends and shaping ideas that feel relevant, engaging and impossible to ignore.

Key Responsibilities

  • Lead the creative vision and direction for social-first campaigns and content across multiple platforms.

  • Develop culturally relevant ideas that connect with audiences and get people talking.

  • Inspire, lead and mentor a team of creatives, helping to push the standard of creative output.

  • Oversee the creative process from initial concept through to production and delivery.

  • Bring a strong understanding of platforms including TikTok, Instagram, YouTube and emerging social channels.

  • Identify cultural moments, trends and online behaviours, translating them into opportunities for brands.

  • Work closely with strategy, account management, production and wider creative teams.

  • Present and sell creative ideas confidently to clients and senior stakeholders.

  • Ensure all creative output is innovative, strategically led and aligned with each brand's tone of voice.

What We're Looking For

  • Proven experience in a Creative Director or senior creative leadership role, ideally within a social-first or integrated creative agency.

  • A strong portfolio showcasing standout social-first campaigns and creative work.

  • A genuine passion for social media, internet culture and emerging platforms.

  • A strong understanding of what makes content resonate, engage and travel organically.

  • Experience leading and developing creative teams.

  • The ability to turn strategic thinking and cultural insight into compelling creative concepts.

  • Confident presenting ideas and building strong relationships with clients.

  • A hands-on, proactive creative leader who is always looking to push boundaries and raise the bar.

Sphere Digital Recruitment is acting as an Employment Business in relation to this vacancy.

Market insight

46% above the median
93 734 £

Based on 910 offers with salary for Jobs on-site in London

Full salary breakdown

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What salary can I expect?

The employer lists £130,000 – £143,000 for this role at Sphere Digital Recruitment in London. For comparison, the local market median is about 93 734 £ based on 910 similar offers.

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