Customer Relationship Manager
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Barchester Healthcare Customer Relationship Manager
The closing date is 20 September 2026
Job summary
Competitive salary plus commission Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care. REWARDS PACKAGE: Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication s
Main duties of the job
Barchester are looking for a Customer Relationship Manager to help increase occupancy in their care home. This role involves using sales and marketing strategies to promote the care home, manage enquiries, and network within the community. They offer a competitive salary plus commission, retail and leisure discounts, wellbeing support, and career development. The role requires a sales professional with excellent communication skills, the ability to analyze data using CRM tools like Salesforce, and proficiency in Microsoft Office. A full UK driving license is needed. Responsibilities include managing sales activities, talking to potential residents, and maintaining a contacts database.
About us
Barchester Healthcare is a leading care provider with prestigious care homes across the UK. They focus on delivering exceptional quality care to residents and hold some of the best quality ratings in the industry. The company values its team, offering career progression and support. Working at Barchester means being part of a supportive and empowering environment. The organization seeks dedicated professionals who want to develop a career in a rewarding setting, ensuring that employees feel respected and their contributions are valued. Barchester's commitment to quality care makes it a leader in the healthcare sector.
Details
Date posted
22 July 2026
Pay scheme
Other
Salary
Depending on experience Salary expectations will be discussed at interview stage.
Contract
Permanent
Working pattern
Full-time, Part-time
Reference number
1529137329
Job locations
Barchester Healthcare
Walton-on-Thames
KT12 4DD
United Kingdom
Job description
Job responsibilities
Competitive salary plus commission Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care. REWARDS PACKAGE: Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication skills. Networking within the local community to raise the profile of the home and generate enquiries Supporting local and wider marketing activities togenerate enquiries,drive conversion rates and increase occupancy Identifying opportunities to improve sales and marketing performance NEED TO HAVE: Have proven sales and marketing experience preferably in healthcare but not essential Have the ability to analyse data on Salesforce or similar CRM application Be self-motivated and target driven Have interpersonal and professional qualities Confident user of Microsoft Office (Excel/Powerpoint) Full UK driving licence. NEED TO DO: Represent Barchester and our state of the art home in a friendly and professional manner. Responsible for all sales activity for the home. Talking to potential new residents over the phone, and providing informative and welcoming tours of the home. Engage with residents and relatives to understand their experience and requirements. Respond to sales enquiries. Actively generate leads and identify local marketing opportunities. Maintain a contacts database. Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Job description
Job responsibilities
Competitive salary plus commission Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care. REWARDS PACKAGE: Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication skills. Networking within the local community to raise the profile of the home and generate enquiries Supporting local and wider marketing activities togenerate enquiries,drive conversion rates and increase occupancy Identifying opportunities to improve sales and marketing performance NEED TO HAVE: Have proven sales and marketing experience preferably in healthcare but not essential Have the ability to analyse data on Salesforce or similar CRM application Be self-motivated and target driven Have interpersonal and professional qualities Confident user of Microsoft Office (Excel/Powerpoint) Full UK driving licence. NEED TO DO: Represent Barchester and our state of the art home in a friendly and professional manner. Responsible for all sales activity for the home. Talking to potential new residents over the phone, and providing informative and welcoming tours of the home. Engage with residents and relatives to understand their experience and requirements. Respond to sales enquiries. Actively generate leads and identify local marketing opportunities. Maintain a contacts database. Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Person Specification
Qualifications
Essential
- Proven sales and marketing experience, preferably in healthcare but not essential. Ability to analyze data on Salesforce or similar CRM application. Proficiency in Microsoft Office, including Excel and PowerPoint. Self-motivated and target-driven. Exceptional interpersonal and professional qualities. Full UK driving license.
Qualifications
Essential
- Proven sales and marketing experience, preferably in healthcare but not essential. Ability to analyze data on Salesforce or similar CRM application. Proficiency in Microsoft Office, including Excel and PowerPoint. Self-motivated and target-driven. Exceptional interpersonal and professional qualities. Full UK driving license.
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Employer details
Employer name
Barchester Healthcare
Address
Barchester Healthcare
Walton-on-Thames
KT12 4DD
United Kingdom
Employer's website
https://www.barchester.com/ (Opens in a new tab)
Employer details
Employer name
Barchester Healthcare
Address
Barchester Healthcare
Walton-on-Thames
KT12 4DD
United Kingdom
Employer's website
https://www.barchester.com/ (Opens in a new tab)
Employer contact details
For questions about the job, contact:
Recruitment Team
Barchester Healthcare
Details
Date posted
22 July 2026
Pay scheme
Other
Salary
Depending on experience Salary expectations will be discussed at interview stage.
Contract
Permanent
Working pattern
Full-time, Part-time
Reference number
1529137329
Job locations
Barchester Healthcare
Walton-on-Thames
KT12 4DD
United Kingdom
Privacy notice
Barchester Healthcare's privacy notice (opens in a new tab)
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